Launched, a couple of exciting new viral widgets to complement the Desperados Beer Die-Hards website launched earlier this year and to help drive organic traffic. The widgets were well received overall and gained a number of hits soon after the official launch date. Go check them out.

Eagerley anticipated second phase to the Desperados Beer website launched. Desperados Beer is a French brand beer with a Mexican bite and is part of Heineken International group. The Die-Hards section of the site was developed to build upon the main site which was officially launched in January 2009 to promote the beer brand and to drive brand awareness in the UK. The Die-Hards is an interactive social networking platform allowing fans of the beer to register and share videos and pictures of their favourite or most interesting Desperados moments.

Interactive development to drive sales in the UK for Desperados Beer. Desperados Beer is a globally recognised tequila flavoured beer sold in over 50 countries worldwide and distributed in the UK by SHS Sales and Marketing.

Working with London based creative agencies Hero Digital and Agency Space, I lead the development of the UK based Interactive micro sites for the french owned beer brand targeting 18 to 34 year old beer drinkers.